Hello, lovely to meet you.

I’m David Walker-Lečić and I am a product experience leader, thinker, and maker.

I love making things for humans to see, hear, feel, and touch. I’ve been told I’m a good listener with great empathy. Through that lens, I have spent much of my career understanding and shaping how I(we) might contribute to the greater good through purposeful and authentic user experiences.

I started my career some years ago in graphic design and never looked back. Starting in print and quickly evolving into digital in the late 90s, I moved into agency life working for various advertising and marketing agencies such as Fallon and Risdall. Having served as a visual Creative Director for many years, I shifted my focus to the experience (UX) craft in the mid-2000s and found my true north. Spring forward to 2025, I’m now looking for my next adventure in some form of product design, ux leadership, product (ux) strategy, product management or user research where I can contribute, collaborate, and ultimately create value for both users and businesses alike. I am deeply passionate about managing and mentoring the future makers and thinkers within creative and product teams.

I’m a father, partner and outdoor enthusiast currently living in Minneapolis, MN with our two cats, one shiba inu and too many vinyl records.

Professional and personal interests:
Service Design, Experiential and Environmental Design, Letterpress Printing, Screen Printing, Live Music, Cycling, and Running

Resume

The challenge: Send more targeted, relevant messages to their customers